Social Selling & Changing Attitudes Towards Entrepreneurship in Europe

The pandemic has encouraged a new wave of digitisation that will revolutionise our life as we know it. Companies are transforming their engagements with customers, employees, suppliers and other stakeholders and will leverage the current crisis as an opportunity to drive innovative digital models to gain increased efficiencies. So did consumers, that moved dramatically online. Stakeholders across all industries need to take advantage of this strong trends as well as properly support citizens taking the initiative through apt policies.