SME Connect Becomes Community Partner of the Global AI Show Abu Dhabi 2025

SME Connect is pleased to announce its new role as Community Partner of the Global AI Show taking place on 8–9 December 2025 in Abu Dhabi. The Global AI Show is one of the world’s leading platforms for artificial intelligence, bringing together more than 5,000 participants, over 200 international speakers, and representatives from government, academia, industry, and civil society to explore the next era of intelligent technologies. As a strategic meeting point for global AI governance, digital innovation, and future-oriented policymaking, the event provides an important opportunity to ensure that the voice of Europe’s SMEs is represented in international discussions.

The Global AI Show focuses on accelerating responsible AI development and fostering an ecosystem that supports innovation, investment, and cross-border collaboration. Through its thematic programme, the event addresses key topics such as AI competitiveness, digital transformation, cybersecurity, and the evolving regulatory environment — all areas in which European SMEs play a crucial role.

As part of this partnership, Mario Bartenhauser, SME Connect’s Ambassador for AI & Digital Advertising, will participate in Abu Dhabi to highlight the priorities, challenges, and opportunities of Europe’s SME community in the global AI landscape. His contribution aims to strengthen the link between European policy ambitions and emerging international innovation frameworks.

With this engagement, SME Connect reaffirms its commitment to supporting a competitive, human-centric, and innovation-driven digital transition — ensuring that entrepreneurs, small businesses, and one-person companies can fully benefit from the transformative potential of artificial intelligence.